The internet is a telecom medium but it is also a media medium, where a new bread of media company popped up years ago called New Media like yahoo, now the most notable trend is web 2.0: blogs, Wikis, social network, social media, etc. VoIP is changing the telecom game, Mobile 2.0: the linking the mobile to the internet with interactive apps, that some use your location and profile to customize services and ads to you. Skype for mobile, jaxter are some examples of how convergence is happening